General Liability Insurance

What is General Liability Insurance?

Commercial General Liability Insurance is a very popular form of insurance that the vast majority of businesses carry. It is commonly referred to as CGL (Commercial General Liability) or GL (General Liability). This type of business insurance covers bodily injury to others, property damage, and personal and advertising injury.


General liability insurance claims can happen both on and off your business' premises. Furthermore, they can come from products you sell or produce, such as a customer injuring themselves from a faulty product.


Lastly, claims can arise from work that has already been completed. An example of this is a plumber being at-fault for improperly installing a fitting that results in water damage.


A general liability insurance policy will cover the expenses associated with these losses that your business incurs, as well as legal defense costs if your business is sued.


These policies are available as a single coverage (monoline) or as a bundle with other coverages. That bundle of coverages is referred to as a Business Owner's Policy, or BOP for short.

Who Needs General Liability Insurance?

As a business, you may be legally responsible for the injuries that occur on your premises. People that are injured at your business location can sue you for damages, and without the proper coverage these expenses will have to be paid out of pocket.


Consequently, nearly every business should have general liability insurance. If your business does any of the following things, then it is important to have general liability insurance.

  • Has a store front, showroom, or any physical location that clients and customers can visit. There is always a chance that someone can get hurt regardless of the apparent risk.
  • If your business is going to another person's property to perform work or service. This will cover you if you accidently damage something during this time.
  • If your business is in possession of another person's property. An example of this could be a laptop repair technician. If anything were to happen to the laptop during the time that you had custody of it, your General Liability Insurance will cover damages.
  • If your business advertises. This covers claims arising out of accidental trademark or copyright infringement. It also covers personal injury if someone were to claim libel or slander arising out of your advertisements.
General Liability Insurance

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What Does Commercial General Liability Insurance Cover?

General Liability insurance covers a wide range of losses that your company may face. These coverages are in three different categories: bodily injury, property damage, and personal & advertising injury.

First we will discuss what each one means then look at different coverages that can be found in a general liability policy.

Bodily Injury

In insurance, bodily injury means physical injuries, sickness and disease. It also includes death. An example of bodily injury would be a shelf falling down in a store and hitting a customer, causing them physical harm.

A general liability insurance policy will also cover defense costs if the customer tries to sue.

Property Damage

Property damage means physical damage to tangible property. An example would be a contractor accidentally putting a hole in a wall while performing work on something else in a client's home.

Personal & Advertising Injury

Personal & advertising injury refers to intangible losses like pain and suffering or copyright infringement. Legal defense costs are also included if you are sued.

Types of Coverages

  • Premises: Provides coverage for injuries of others on your premises, such as trip and fall hazards.
  • Operations: A contractor working in a house accidentally hits a waterline and causes damage to a customers property.
  • Products: A company assembles picture frames and supplies them to home furnishing stores. The company improperly assembles a picture frame that breaks and injures a person in the store.
  • Completed Operations: A customer gets their brakes changed by a mechanic. The work is done improperly and causes the customer to crash. The person is injured from the brakes not being installed properly, and the mechanic is liable because they performed the work.

How Much Does General Liability Insurance Cost?

General Liability insurance can vary drastically based off of the type of business that you are in. If you are a small retail shop, you are typically going to be at a lower risk than a large contractor using heavy equipment.


Policies usually start around $500 per year and go upward from there.


Companies are typically rated off of items such as their payroll figures or their gross sales depending on the type of company. The rates can be higher or lower depending on the total size of the company.

To get a better understanding of your rates, how they're put together, and ways to keep them down in the future, give us a call to see how we can assist you.

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